Program Name National Youth Opportunities Towards Advancement (NYOTA) Project
Key Announcement Nationwide interviews begin Monday, October 13, 2025.
Main Benefit KSh 50,000 grant for business support.
Total Beneficiaries 100,000 youth (targeting 70 from each of Kenya’s 1,450 wards).
Target Age 18-29 years (up to 35 years for Persons with Disabilities).
Eligibility Kenyan citizen, Form 4 education or below, valid ID, personal SIM card.
Official Channels USSD: *254# • Websites: nyotaproject.go.ke / msea.go.ke
📝 More About the NYOTA Project
The NYOTA project is a comprehensive five-year initiative that goes beyond the business grants you’ve asked about.
Broader Program Components: In addition to the business support for 100,000 youth, the project includes several other interventions. These are:
Apprenticeships & Skills Recognition: 90,000 youth will be equipped with in-demand skills through on-the-job training, while 20,000 will receive certification for skills they already have (Recognition of Prior Learning).
Procurement Training: 600,000 youth will be trained on how to access government procurement opportunities.
Savings Support: Beneficiaries will also be enrolled in the National Social Security Fund (NSSF) to encourage a culture of saving.
Program Funding: The KSh 5 billion program is a joint initiative between the Government of Kenya and the World Bank.
